We built the studio we wanted to hire.
We've both run ecommerce from the inside, where the site has to sell and the numbers have to move. Kyjer is the team we wanted on the other end of the brief. Two seniors. No handoffs. A fixed scope. Built properly.
We've been the client.
Before Kyjer, we were both ecommerce managers. We used data and landing pages to move average order value, conversion rate and traffic. We've also built and run an online brand of our own.
We've worked with and for many agencies, IT companies and ecommerce companies, and alongside many designers. We've seen what happens when a brief passes through layers of people before it reaches the person building the site.
So Kyjer works the other way. You tell the builders what the business needs, and the builders tell you what it will take, in writing, before anything starts. No account managers, no juniors, no handoffs.
It's your business.
You know what the site has to do.
We know how to build it properly.
We talk every day until it does.

Mike Pluntke
16+years in development
- Amsterdam
- Oslo
- Melbourne
Mike started his own web company at 16.
He built websites for small restaurants and businesses. Straight after his pre-university education, he took his first job as a junior developer in Amsterdam, Netherlands, building iOS and Android apps, websites and web apps. One of them was an app for Schiphol, Amsterdam's airport. He spent several years there.
Next came Oslo, Norway, where he built websites for several brands in AngularJS, WordPress and Shopify, including work on the Norwegian Pepsi website at the time.
Then his work moved inside the business. He started automating processes for the company he worked for, first in Oslo, then at its headquarters in Melbourne, Australia. From there he got into marketing, UX, UI and analytics, using data and landing pages to hit KPIs like average order value, conversion rate and traffic. He became an ecommerce manager: the person the site has to deliver for.
Along the way he's worked with and for many agencies and IT companies, and with many designers.
He's seen it all, from both sides of the brief.
Today he works as a freelance digital lead, and leads the tech on every Kyjer build. 16+ years in development, full stack, from front end to back end and everything in between.
Mike's path
- Age 16
Starts his own company, building websites for small restaurants and businesses.
- Amsterdam
Junior developer. iOS and Android apps, websites and web apps, including an app for Schiphol.
- Oslo
Websites for several brands in AngularJS, WordPress and Shopify, including work on the Norwegian Pepsi website.
- Oslo to Melbourne
Automating processes inside the business, then marketing, UX, UI and analytics. Ecommerce manager.
- Now
Freelance digital lead. Tech Lead at Kyjer.
Credentials
- 0116+ years in development
- 02Full stack developer, covering front end, back end and everything in between
- 03Custom app builds from concept to launch
- 04Integrates complex systems so platforms, tools and data work together
- 05Automation that saves time and removes manual work
- 06Analytics and technical SEO setup for measurable growth
- 07Builds fast, secure and scalable digital foundations
- 08API and middleware development connecting CRMs, ERPs, inventory and booking systems

Georgia Laming
13+years in online ecommerce
- Melbourne
- Sunshine Coast
Georgia has grown online brands since 2012.
In 2012 she finished a double degree in Marketing and Business Management at Swinburne University, Melbourne, and went straight into a marketing coordinator role at Aussie Farmers Direct, a pioneer of direct-to-door ecommerce in Australia. The pace and innovation hooked her. From then on, she wanted to work with businesses that move fast and want to grow.
In 2016 she joined Freddy, starting in the retail store with her sights set on head office. She soon moved into an all-rounder role there, working across every part of the business and pitching ideas drawn from her marketing background. She had a direct hand in the online store doubling its revenue after the website build, then tripling it the year after.
From 2020 she freelanced as an ecommerce campaign manager for multiple brands, and built websites with Mike. That same year she co-founded Spirit of Cacao (opens in a new tab) with her lifelong friend Elyse: an online brand selling ceremonial Criollo cacao from Peru. This time the store was hers to run. In 2023 she moved to the Sunshine Coast and opened the brand's Queensland shipping home.
Designing a store and running one are different jobs. Georgia has done both.
In 2026, Kyjer was born. Georgia runs client communication and project management on every build, keeping you in the loop and the build on track, and leads marketing, UX/UI and design. Her aim every time: turn browsers into buyers, and buyers into loyal customers.
Georgia's path
- 2012
Double degree in Marketing and Business Management at Swinburne. Straight into marketing coordinator at Aussie Farmers Direct.
- 2016
Joins Freddy in retail, then moves into head office as an all-rounder. Online revenue doubles after the website build, then triples.
- 2020
Freelance ecommerce campaign manager for multiple brands. Builds websites with Mike and co-founds Spirit of Cacao with Elyse.
- 2023
Moves to the Sunshine Coast and opens Spirit of Cacao's Queensland shipping home.
- 2026
Kyjer is born. Runs client communication and project management, and leads marketing, UX/UI and design.
Credentials
- 0113+ years in online ecommerce
- 02Client communication and project management, from the first call to launch
- 03Ecommerce business management
- 04UX/UI design focused on customer journeys and conversion
- 05Conversion rate optimisation across landing pages, product pages and checkout
- 06End-to-end digital marketing: email, SMS, paid social, Google Ads and content
- 07Brand strategy and campaigns from concept to launch
- 08Double degree in Marketing and Business Management, Swinburne University, Melbourne
Design and build, in one conversation.
We met in Melbourne, working at the same company. Georgia was the ecommerce manager. Mike looked after IT and the tech behind the store. She knew what the business needed from the site, and he built the systems to make it happen.
It's still how we split the work. Georgia runs the project and keeps you in the loop: client communication, project management, marketing, UX/UI and design. Mike runs the tech: development, integrations, automation and analytics. Together we cover the whole build, so nothing is handed to someone you haven't met.
Because we've both run ecommerce ourselves, we start with what the site has to do for the business: sell, take bookings, capture leads, or take manual work off your team.
- 01You talk to the people doing the work, from the first call to launch.
- 02Design and development are planned together, so what you approve is what gets built.
- 03A fixed scope, in writing, before anything starts.
- 04Each milestone signed off and paid when you can see it.
- 05Our work is guaranteed, and we're still a message away after launch.
Talk to the people who'll build it.
Tell us what you're rebuilding.
A senior specialist reads every enquiry and replies within one business day. You get a fixed scope, in writing, before anything starts.